-
Tweet Copied content indicates what really engages—and what drives users off-site Social sharing buttons may be sexier, but according to research from user engagement platform Tynt, copy and paste is the sharing method of choice 82% of the time. The service, which offers a way for content publishers to track sharing behavior through embedded code [&hellip
-
Tweet Internet users think TV ads are more effective than online placements Even while marketers have taken strongly to digital advertising, they haven’t abandoned traditional media by any means—TV still takes the largest share of ad dollars in the US, and its percentage of the total isn’t slipping. But with the measurability inherent in online [&hellip
-
US Internet Ad Revenues Rise to Historic $17 Billion in First Half 2012, Up 14% Over Half-Year 2011
By mike, Oct 17 in blog with 0 commentsTweet Mobile Increases Almost Two-Fold Year-Over-Year In the first half of 2012, internet advertising revenues climbed to an all-time high of $17 billion, representing a 14 percent increase year-over-year, according to IAB Internet Advertising Revenue Report released today by the Interactive Advertising Bureau (IAB) and prepared by PwC US. This performance is compared to the [&hellip
-
Tweet Facebook will make its stock market debut in May with a record-setting initial public offering of shares, according to a report in the Wall Street Journal. The world’s leading online social network has stopped selling shares on the secondary market in order to get a precise count of investors, the Journal said on Wednesday, [&hellip
-
Tweet Coles has become the latest major brand to experience a social media backlash after posing the statement: ‘In my house it’s a crime not to buy….’ elicited a string of hostile comments towards the supermarket. The retail giant published the tweet from its @Coles account at 8.25pm, but by 9.18pm quickly back tracked claiming [&hellip