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- Mike Andrew Technology Podcast Series
- Social Media - Is Quantity over Quality More EffectiveIn this episode, Mike Andrew discusses social media and whether having large numbers of followers actually converts into sales.Mike Andrew
- Social Media & BusinessMike Andrew looks at the growing number of consumers using social media whilst business lags behind in utilising this powerful marketing opportunity.Mike Andrew
- Women and Social MediaMike Andrew looks at the influence of social media amongst US female Internet users following new research from SheSpeaks.Mike Andrew
- Creating a Blogging DisciplineIn this episode Mike Andrew looks at Blogging and how creating a blogging discipline will help new bloggers keep their blogging efforts on track.Mike Andrew
- Social Media - Becoming the Trusted AdviserMike Andrew looks at new research showing social media is now a trusted adviser in our daily lives.Mike Andrew
- Social Media - Is Quantity over Quality More Effective
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Tweet Mobile usage of the Twitter social network has increased more than 60% in the past five months, according to data from Twitter. Mobile Twitter Usage Grows The total number of mobile Twitter users grew 62% between April and September 2010, according to statistics compiled by Twitter. In addition, since that time, the number of [&hellip
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Tweet More than a quarter of web users 65 and up now visiting social networks Older web users are flocking to social networks, according to a May 2010 Pew Internet & American Life Project survey. Usage among internet users ages 50 and older nearly doubled during the past year, from 22% to 42%. More specifically, [&hellip
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Tweet US adults 50 and older have increased their social networking use from 22% to 42% in the past year, according to data from the Pew Internet & American Life Project. Half of Adults 50-64 Use SocNets Half (47%) of internet users ages 50-64 and one in four (26%) users age 65 and older now [&hellip
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Tweet In the UK, 24% of iPad owners say it’s their primary entertainment device With iPads now in the hands of millions, studies have begun to examine how the superhyped tablet is fitting into real life, and whether the opportunity for publishers and advertisers is as big as they hoped. Qualitative research from Ball State [&hellip
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Tweet A growing audience of experienced, less-easily shocked, outspoken consumers appreciate brands that are a little bit more daring and outspoken, according to consumer insights firm trendwatching.com. The Rise of ‘Maturialism’ trendwatching.com has dubbed this growing consumer trend “Maturialism.” According to trendwatching.com, consumers of today no longer tolerate being treated like yesteryear’s easily shocked, inexperienced, [&hellip
