• Tweet The number of mobile applications developed by advertisers/marketers in 2010 increased significantly year-over-year, according to a new report from Millennial Media. Major Increase in Advertisers Developing 20-50 Apps When asked the number of mobile applications they developed in 2010 compared to 2009, advertisers participating in “State of the Apps Industry 2010? stated growth in [&hellip

    Share and Enjoy:
    • Digg
    • del.icio.us
    • Facebook
    • NewsVine
    • Reddit
    • StumbleUpon
    • Google Bookmarks
    • Yahoo! Buzz
    • Twitter
    • Technorati
    • Live
    • LinkedIn
    • MySpace
    • Propeller
    • Posterous
    • Tumblr
    • Mixx

    Read more

  • Tweet Finding evidence for video’s branding power Online video advertising is growing at a fast pace in the US. eMarketer forecasts a spending increase of 48.1% to over $1.5 billion this year, followed by a further boost of about 43% for the next two years. But publishers and video ad networks have concerns about their [&hellip

    Share and Enjoy:
    • Digg
    • del.icio.us
    • Facebook
    • NewsVine
    • Reddit
    • StumbleUpon
    • Google Bookmarks
    • Yahoo! Buzz
    • Twitter
    • Technorati
    • Live
    • LinkedIn
    • MySpace
    • Propeller
    • Posterous
    • Tumblr
    • Mixx

    Read more

  • Tweet Most have joined a brand-sponsored online community What does it mean for users to be willing to form relationships with a brand online and share them via the publicity of a “like” on Facebook, for example? As marketers ask whether such relationships will lead to increased sales, brand advocacy or other direct benefits, research [&hellip

    Share and Enjoy:
    • Digg
    • del.icio.us
    • Facebook
    • NewsVine
    • Reddit
    • StumbleUpon
    • Google Bookmarks
    • Yahoo! Buzz
    • Twitter
    • Technorati
    • Live
    • LinkedIn
    • MySpace
    • Propeller
    • Posterous
    • Tumblr
    • Mixx

    Read more

  • Tweet Whether it’s media, entertainment or shopping, men are doing more and spending more The model of the young male early adopter seems to have fallen by the wayside with the rise of digital phenomena like social media, but according to research from Adobe Systems Inc., men were ahead in mobile. In a few content [&hellip

    Share and Enjoy:
    • Digg
    • del.icio.us
    • Facebook
    • NewsVine
    • Reddit
    • StumbleUpon
    • Google Bookmarks
    • Yahoo! Buzz
    • Twitter
    • Technorati
    • Live
    • LinkedIn
    • MySpace
    • Propeller
    • Posterous
    • Tumblr
    • Mixx

    Read more

  • Tweet Customer product reviews are becoming a fixture on retail and consumer brand websites, with over 80% of retailers planning to feature them by the end of 2010. The accelerated adoption of customer reviews indicates a more enlightened approach to handling negative comments—that is, the acknowledgment that occasional negative reviews do not hurt sales. “For [&hellip

    Share and Enjoy:
    • Digg
    • del.icio.us
    • Facebook
    • NewsVine
    • Reddit
    • StumbleUpon
    • Google Bookmarks
    • Yahoo! Buzz
    • Twitter
    • Technorati
    • Live
    • LinkedIn
    • MySpace
    • Propeller
    • Posterous
    • Tumblr
    • Mixx

    Read more