• Tweet Pre-, mid- and post-roll best video ads for brand marketers Interactive marketers can’t help but look to online video to take advantage of branding potential richer than that for previous online display ad formats. But like its static display counterpart, banner ads, online video advertising can appear in numerous ad sizes, placements and creative [&hellip

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  • Tweet Computer hackers have targeted The Sun website with visitors being redirected to a hoax story about Rupert Murdoch’s suicide. The group LulzSec, which has previously targeted companies including Sony, says it carried out the hijack, via messages on Twitter. Internet users trying to access thesun.co.uk were redirected to new-times.co.uk and a story entitled ‘Media [&hellip

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  • Tweet It is predicted that in five years everyone will own a mobile phone and half of these will be smartphones. The head of Ericsson’s mobile infrastructure group says global mobile penetration will reach 100 per cent by 2016. Australia is leading the way, with active SIM cards ownership making 115 per cent of the [&hellip

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  • Tweet Internet users follow retailers for more than just deals and discounts Social commerce may be on the minds of retailers everywhere, but buying through Facebook is still far from mainstream. But it is hard to say whether shoppers are being restricted by the lack of “f-commerce” opportunities on Facebook, or whether retailers are hesitant [&hellip

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  • Tweet comScore today released a report on the online video market in Australia from its comScore Video Metrix service. The report showed that more than 10.7 million Australian Internet users watched online video in May, with viewers averaging more than 10 hours of total viewing time during the month. YouTube delivered video to more than [&hellip

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