• Tweet Picture in your mind a happy scene from your past and then imagine being able to record it – maybe even upload it to YouTube. It is still a distant possibility, but researchers at the University of California, Berkeley, have developed a system which can scan your mind and create a visual reconstruction of [&hellip

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  • Tweet Pre-, mid- and post-roll best video ads for brand marketers Interactive marketers can’t help but look to online video to take advantage of branding potential richer than that for previous online display ad formats. But like its static display counterpart, banner ads, online video advertising can appear in numerous ad sizes, placements and creative [&hellip

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  • Tweet comScore today released a report on the online video market in Australia from its comScore Video Metrix service. The report showed that more than 10.7 million Australian Internet users watched online video in May, with viewers averaging more than 10 hours of total viewing time during the month. YouTube delivered video to more than [&hellip

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  • Tweet   Ads that originally aired during the 2011 Super Bowl and videos featuring autos were heavily featured in the list of the 10 most-shared online videos tracked by Unruly Media during February 2011. In addition, seven of the 10 videos featured some type of vehicle, making February the second straight month viewers felt a [&hellip

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  • Tweet Engagement crucial in this high-cost medium Marketers value engagement because its presence indicates that a campaign has connected in some way with the target audience. However, while engagement is compelling, 10 marketers might define it in 10 different ways. But engagement is more than a buzzword. As the interactive ad format that most attracts [&hellip

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