• Tweet   1 in 4 online shoppers, who shop at least quarterly online and login to their Facebook account at least monthly, have made a purchase based on a social recommendation, details Sociable Labs in a March 2012 report. 62% of survey respondents said they had ever read a comment on their Facebook page from [&hellip

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  • Tweet Flash sale sites and the fashion industry’s maturing web presence boost sales to young consumers As Generation Y grows up and gains more buying power, the 18- to 34-year-old age group is increasingly purchasing luxury goods. According to a survey by American Express Business Insights, Gen Y consumers upped spending on premium, full-priced luxury [&hellip

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  • Tweet Even when local merchants make money, many remain unhappy with deals The long-term profitability of participating in daily deal promotions remains an open question for local businesses, even as services like Groupon remain popular and more businesses jump on board with deal offers. July research from UK-based Cooper Murphy Copywriters found that nearly two-thirds [&hellip

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  • Tweet Internet users follow retailers for more than just deals and discounts Social commerce may be on the minds of retailers everywhere, but buying through Facebook is still far from mainstream. But it is hard to say whether shoppers are being restricted by the lack of “f-commerce” opportunities on Facebook, or whether retailers are hesitant [&hellip

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  • Tweet   A poll of Australians by blogging network, Nuffnang, has found that almost 90 per cent of respondants are swayed by blogger reviews. While blogging is still relatively new in Australia, Nuffnang says it has seen an explosion of new bloggers in the last three years. “It was no surprise to find out that [&hellip

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