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- Social Media - Is Quantity over Quality More EffectiveIn this episode, Mike Andrew discusses social media and whether having large numbers of followers actually converts into sales.Mike Andrew
- Social Media & BusinessMike Andrew looks at the growing number of consumers using social media whilst business lags behind in utilising this powerful marketing opportunity.Mike Andrew
- Women and Social MediaMike Andrew looks at the influence of social media amongst US female Internet users following new research from SheSpeaks.Mike Andrew
- Creating a Blogging DisciplineIn this episode Mike Andrew looks at Blogging and how creating a blogging discipline will help new bloggers keep their blogging efforts on track.Mike Andrew
- Social Media - Becoming the Trusted AdviserMike Andrew looks at new research showing social media is now a trusted adviser in our daily lives.Mike Andrew
- Social Media - Is Quantity over Quality More Effective
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Tweet Twitter was hit by a bug on Monday that caused users of the micro-blogging service to lose the followers of their accounts. ‘We identified and resolved a bug that permitted a user to ‘force’ other users to follow them,’ Twitter said. ‘We’re now working to rollback all abuse of the bug that took place,’ [&hellip
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A Twitter Guide to Handling Anything Your Customers Throw at You
By mike, May 11 in blog with 0 commentsTweet There are a lot of examples of companies that handle the unexpected well on Twitter; there are just as many, if not more, of companies that didn’t. Don’t be in that latter group. Following is a quick guide to handling the worst of what your customers or followers can throw at you. Routine Service [&hellip
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Tweet I’ve mentioned in previous blog posts that traditional marketing tactics don’t always work on social media sites, given that these sites are all about building community, a more strategic approach is needed, and businesses need to enter the community and build rapport with members of that community. New research from a September 2009 MarketingProfs [&hellip
