• Tweet Facebook doubled its revenues in the first half of this year, to 1.6 billion dollars ($A1.5 billion). The Wall Street Journal reports that, with 750 million Facebook members worldwide, the online site has attracted major interest from advertisers. Share and Enjoy

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  • Tweet Boomers spend more time and money online than any other demographic Boomers’ lives are going in many different directions, as empty-nesters, step-parents, grandparents and caregivers. For all of these roles, the internet and digital media are absolutely essential. eMarketer estimates 78.2% of this cohort is online, nearly 60 million adults. Even as their numbers [&hellip

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  • Tweet Email has best integration with mobile and social tactics Integration has been a buzzword for social media marketers for a while now. As efforts—and budgets—in social media evolve from experimentation toward more serious campaigns, questions of how well social is fitting into the marketing mix abound, and true integration can seem distant. According to [&hellip

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  • Tweet Electronics and furniture retailer Harvey Norman will launch anonline store “within weeks,” signalling it will cease its public battle with the government over internet shopping, according to sources knowledgeable in the matter. The insiders confirmed a News Ltd report that Gerry Harvey, the retailer’s managing director, would soon unveil a "sizeable internet presence”. “My [&hellip

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  • Tweet I’ve been wondering when Sensis would start to trim this old stalwart, now that the majority of people search for businesses on line. Research has been around for a long time indicating the decreasing number of people that actually use the traditional form of Yellow Pages, so it’s not a surprising they would scale [&hellip

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