• Tweet Copied content indicates what really engages—and what drives users off-site Social sharing buttons may be sexier, but according to research from user engagement platform Tynt, copy and paste is the sharing method of choice 82% of the time. The service, which offers a way for content publishers to track sharing behavior through embedded code [&hellip

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  • Tweet (CNN) — From the continuing rise of tablet devices to the daily-deals craze and the return of the Internet IPO, 2011 has been a transformative year for technology. The pace of change has become blisteringly fast, with traditional industries — bookstores, video-rental chains, newspapers — crumbling more quickly than we could have imagined. Predicting [&hellip

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  • Tweet Internet users think TV ads are more effective than online placements Even while marketers have taken strongly to digital advertising, they haven’t abandoned traditional media by any means—TV still takes the largest share of ad dollars in the US, and its percentage of the total isn’t slipping. But with the measurability inherent in online [&hellip

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  • Tweet         Microsoft has announced that its instant message chat tool is to be ‘retired’ in favour of Skype’s messaging service. The software giant, which bought Skype for $8.5bn (5.3bn) in May 2011, said Windows Live Messenger (WLM) would be turned off by March 2013, although it would remain available in China. [&hellip

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