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- Mike Andrew Technology Podcast Series
- Social Media - Is Quantity over Quality More EffectiveIn this episode, Mike Andrew discusses social media and whether having large numbers of followers actually converts into sales.Mike Andrew
- Social Media & BusinessMike Andrew looks at the growing number of consumers using social media whilst business lags behind in utilising this powerful marketing opportunity.Mike Andrew
- Women and Social MediaMike Andrew looks at the influence of social media amongst US female Internet users following new research from SheSpeaks.Mike Andrew
- Creating a Blogging DisciplineIn this episode Mike Andrew looks at Blogging and how creating a blogging discipline will help new bloggers keep their blogging efforts on track.Mike Andrew
- Social Media - Becoming the Trusted AdviserMike Andrew looks at new research showing social media is now a trusted adviser in our daily lives.Mike Andrew
- Social Media - Is Quantity over Quality More Effective
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Tweet This week, thousands of cities across the globe will dim their lights at 8.30pm for an hour, joining in the world’s largest voluntary environmental action: Earth Hour. Scheduled for the last Saturday of every March – closely coinciding with the equinox to ensure that most cities are in darkness as it rolls out around [&hellip
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Marketers Say Social Media, Search Are Industry’s Hottest Ad Tools
By mike, Mar 31 in blog with 0 commentsTweet Social media and search advertising are projected to be the most popular advertising tools this year, each cited by 24% of respondents to a PointRoll survey [pdf] of US marketing professionals, conducted by Kelton Research and released in March 2012. Display advertising followed closely, chosen by 22% of respondents. There was then a significant [&hellip
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Tweet 1 in 4 online shoppers, who shop at least quarterly online and login to their Facebook account at least monthly, have made a purchase based on a social recommendation, details Sociable Labs in a March 2012 report. 62% of survey respondents said they had ever read a comment on their Facebook page from [&hellip
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Tweet New technology has helped the British arm of Rupert Murdoch’s publishing company, HarperCollins, post its highest revenue figures in three years, says a report released in London. Turnover for the business rose 4.7 per cent to STG254 million ($A389 million) in the year ending June 2011, with the sales of e-books up sevenfold, reported [&hellip
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Tweet Facebook will make its stock market debut in May with a record-setting initial public offering of shares, according to a report in the Wall Street Journal. The world’s leading online social network has stopped selling shares on the secondary market in order to get a precise count of investors, the Journal said on Wednesday, [&hellip
