• Tweet Before you launch your next big social media campaign, you may want to ask: Is anybody really listening? A new TNS report reveals that as many as half of all social media marketing campaigns are going unnoticed. Matthew Froggatt, the company’s chief development officer, says in a press release that 57 percent of consumers [&hellip

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  • Tweet Many marketers still ignoring dissatisfied customers on social media Marketers are well aware that social media is a double-edged sword when it comes to word-of-mouth. Not only does it give rave reviews and glowing recommendations a chance to be seen by millions, but it also does the same for negative feedback. How to best [&hellip

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  • Tweet We’re wired to be social creatures, and sites like Twitter and Facebook have capitalized on this to great success. According to its COO Sheryl Sandberg, Facebook draws 175 million logins every day. But with this tremendous popularity comes a dark side as well. Virus writers and other cybercriminals go where the numbers are — [&hellip

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  • Tweet Brands that include photos and calls to action see higher engagement rates with those posts Companies on Facebook and other social sites are always trying to determine what to post to get fans engaged. While each brand is different, and its fans will respond to different things, there are some common threads that companies [&hellip

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  • Tweet There is a lesson to be learned for all companies in the following story, as Internet marketing consultants, we are constantly advising our clients to ensure they have secured all variations of their domain names, and given the very cheap cost of these valuable pieces of on line real estate, you would think it [&hellip

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