• Tweet One of the easiest ways to stay up to date with the latest on social media, technology and internet marketing, is to get the news delivered straight to your email inbox as it happens. By subscribing to our weekly newsletter, you’ll receive the latest updates on research, technology and social media as well as [&hellip

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  • Tweet Engagement crucial in this high-cost medium Marketers value engagement because its presence indicates that a campaign has connected in some way with the target audience. However, while engagement is compelling, 10 marketers might define it in 10 different ways. But engagement is more than a buzzword. As the interactive ad format that most attracts [&hellip

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  • Tweet Budgets are rising, but integrating social media into overall strategies is still a challenge Over the next several years, social media spending will become a bigger percentage of companies’ overall marketing budgets. Yet CMOs report there are still challenges when it comes to integrating social media into their overall business strategies. The American Marketing [&hellip

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  • Tweet Social networking is among the fastest-growing US mobile categories by total audience, according to a new report from comScore. Data from “The 2010 Mobile Year in Review” indicates social networking reached 57.9 million US mobile users in December 2010, up 56% from a little less than 40 million in December 2009. SocNet Category Has [&hellip

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  • Tweet Queensland Police have issued a warning about social network security after a teenager’s Facebook site was hacked and thousands of people responded to an open house party. Police were told about the situation by Twitter and contacted the South Brisbane family who said they were not holding a party this weekend and were unaware [&hellip

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