• Tweet Hi everyone, just wanted to advise you of the next round of social media training events, if you are interested in attending any of the events and days listed below, please contact the event organiser on the email address listed. Social Media for Senior Management will feature on day 3 presented by Mike Andrew. [&hellip

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  • Tweet Users fear ads more than identity theft Facebook, which stirred consumer privacy worries in spring 2010 with its rollout of new opt-out initiatives, has not experienced an exodus of users, leaving many industry watchdogs wondering whether web users really do care about online security. According to a May 2010 study by privacy researcher the [&hellip

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  • Tweet Email is a permanent fixture in the lives of global consumers, according to [pdf] a new report from digital marketing firm e-Dialog. Email Ownership Approaches 100% Of the nearly 13,000 consumers e-Dialog surveyed around the world for its “Global Perspectives” report, 96% of them have a personal email account. Of the 13 countries surveyed, [&hellip

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  • Tweet The US mobile map audience grew 44% between April 2009 and April 2010, according to new comScore MobiLens data. 33.5M Access Mobile Maps For the three-month period ending April 2010, 33.5 million mobile users accessed maps at least once during a month, an increase of 44% from the previous year. Visitors accessing maps one [&hellip

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  • Tweet Five key factors make email a more popular means of brand interaction than social networks, according to [pdf] a new study from digital marketing firms ExactTarget and CoTweet. Familiarity Because email isn’t new, consumers are familiar with the technology, are comfortable using it, and know exactly what to expect, according to “Email X-Factors.” Consumers [&hellip

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