Top 10 Viral Videos – March 2010

Top 10 Viral Videos – March 2010

By , Apr 14 in blog with 0 comments

Continuing a trend established in January and February 2010, the videos selected by video-content distributor goviral for March 2010 were universally light in tone.

For the first time this year, goviral did not select any public service announcement videos. Four of the 10 videos selected for March centered on some form of athletic performance or achievement. These include the number one video, which demonstrates a possibly staged trick performed on a BMW motorcycle, as well as a Pepsi video featuring famous soccer players, a Nike ad highlighting the connection between athletes (both famous and unknown), and an Adidas ad with numerous athletic and non-athletic celebrities.

Two videos featured humor mocking other brands. Sony Playstation directly ridicules the controllers used by rival Microsoft’s Xbox gaming system, and SpecSavers directly parodies the sexist ads from men’s body spray Axe that suggest men who use Axe will have beautiful women in bikinis purse them.

In a return to a trend seen in January 2010, most of last month’s videos were global in theme and featured little or no language. Globally famous celebrities and/or simple yet powerful imagery made these videos easily consumed by viewers anywhere in the world. Most of February 2010’s videos required knowledge of the English language and US or UK popular culture and humor to fully appreciate, which partially reflects the inclusion of several commercials aired during the February 2010 Super Bowl telecast.

The top 10 picks for February, with links to view on YouTube:

1. BMW S1000RR – Dinner Table, agency: n/a
2. Pedigree – Dogs, agency: TBWA
3. Pepsi Max – ‘Oh Africa,’ agency: n/a
4. Nike – The Human Chain, agency: Wieden & Kennedy
5. Adidas Originals – Street Corner, agency: Sid Lee
6. Tropicana – Arctic Sun, agency: BBDO
7. Sprite – Spark, agency: Bartle Bogle Hegarty
8. Sony Playstation – Move, agency: Deutsch
9. Specsavers – ‘The Specs Effect,’ agency: Specsavers Creative
10. Natural Gas Belgium – Soft Heat, agency: TBWA

About the Rankings: goviral issues a monthly top-10 list of viral video rankings on its site, including additional commentary about the videos, their approaches and why the firm thinks they are viral or likely to become viral in the future.


About the author

 Top 10 Viral Videos – March 2010 Mike Andrew has been working with the Internet and small business for over 12 years. Mike has been a keynote speaker at conventions and seminars and conducted social media training sessions all over the world. Mike has an extensive media background having worked in electronic media for over 30 years. Mike specialises in social media and Internet marketing strategy, SEO techniques and search engine marketing campaigns. His articles appear on numerous blogs around the web as well as national magazines.

Share and Enjoy:
  • digg Top 10 Viral Videos – March 2010
  • delicious Top 10 Viral Videos – March 2010
  • facebook Top 10 Viral Videos – March 2010
  • newsvine Top 10 Viral Videos – March 2010
  • reddit Top 10 Viral Videos – March 2010
  • stumbleupon Top 10 Viral Videos – March 2010
  • googlebookmark Top 10 Viral Videos – March 2010
  • yahoobuzz Top 10 Viral Videos – March 2010
  • twitter Top 10 Viral Videos – March 2010
  • technorati Top 10 Viral Videos – March 2010
  • live Top 10 Viral Videos – March 2010
  • linkedin Top 10 Viral Videos – March 2010
  • myspace Top 10 Viral Videos – March 2010
  • propeller Top 10 Viral Videos – March 2010
  • posterous Top 10 Viral Videos – March 2010
  • tumblr Top 10 Viral Videos – March 2010
  • mixx Top 10 Viral Videos – March 2010


Leave a Comment