• Tweet Americans’ usage preference for online search engines changed little between February and March 2010, according to The Nielsen Company. Google Search Maintains Dominance Google Search maintained its comfortable lead in search engine usage during March 2010, with 6.39 billion searches, or 65.7% of 9.72 billion total searches. Yahoo Search came in a distant second [&hellip

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  • Tweet Nearly one-half of US social network users now play social games, according to Lightspeed Research and Trendstream’s Global Web Index. That makes it the fifth most popular social networking activity, ahead of watching videos or searching for new contacts. Women are taking to the casual gaming environment in greater numbers than men. Among all [&hellip

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  • Tweet Many B2C and B2B companies are successfully using social media networks to acquire customers, according to [pdf] the “State of Inbound Marketing Report” from internet marketing firm Hubspot. Major Social Media Channels Provide Leads to 4 in 10 Companies More than four in 10 companies overall have acquired a customer from four major social [&hellip

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  • Tweet The Twitter and Facebook online social networks are neck-in-neck competition to be the most used social media marketing tools by marketers, according to a new survey from SocialMediaExaminer.com. Almost 9 in 10 Marketers Use Twitter, Facebook Responses to the “2010 Social Media Marketing Industry Report” indicate that 88% of marketers use Twitter and 87% [&hellip

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  • Tweet According to the BlogHer and iVillage “2010 Social Media Matters Study,” co-sponsored by The Nielsen Company and Ketchum, social sites are now a frequent destination for nearly three-quarters of Internet users. The study found similar rates of usage among men and women, and pegged the percentage of weekly social media users at 73% of [&hellip

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