Google Tops US Web Search Again

Google Tops US Web Search Again

By , Feb 18 in blog with 0 comments

Google Search was the leading US web search provider in January 2010, according to The Nielsen Company.

Google Search accounted for 66.3% of 10.27 billion total US web searches last month, or 6.8 billion. Yahoo Search came in second with a 14.5% search share, or 1.49 billion searches. MSN/Windows Live/Bing came in third with a 10.9% search share, or 1.12 billion searches.

nielsen top 10 search providers jan 2010 feb 2010 Google Tops US Web Search Again

Google number 1 in US search market

No other US web search provider in the top 10 for January 2010 had a double-digit search share. AOL Search, the fourth-most-popular provider last month, had a 2.5% share and 251,762 searches.

Little Changes in January ‘10

The January top 10 US web search provider list is identical to the December 2009 list produced by Nielsen. In December 2009, Google Search had a 67.3% share and 6.7 billion searches out of a total 9.95 billion searches. Yahoo Search had a 14.4% share and 1.43 billion searches, and MSN/Windows Live/Bing had a 9.9% share and 986,247 searches.

comScore Data Shows Strong Bing Growth

The popularity of Bing is fueling rapid Microsoft growth as a search provider according to comScore, which tracks core searches using different metrics than Nielsen.

In January 2010, comScore qSearch data shows that Google Ssites led the core search market with a 65.7% share and 9.9 billion search queries. Yahoo Sites came in second with a 17% share and 2.54 billion search queries. Microsoft Sites came in third with 11.3% share and 1.8 billion search queries. Microsoft Sites’ total number of search queries grew 9% from 1.58 billion in December 2009. Broken out separately, Bing accounted for more than 1.5 billion of Microsoft Sites’ total January 2010 search queries, an 11% increase in query volume.

 Google Tops US Web Search Again


About the author

 Google Tops US Web Search Again Mike Andrew has been working with the Internet and small business for over 12 years. Mike has been a keynote speaker at conventions and seminars and conducted social media training sessions all over the world. Mike has an extensive media background having worked in electronic media for over 30 years. Mike specialises in social media and Internet marketing strategy, SEO techniques and search engine marketing campaigns. His articles appear on numerous blogs around the web as well as national magazines.

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